Tele2 - Youth

  • client:Tele2
  • year:2020
  • Director:Jānis Nords
  • DOP:Nikita Popkov
  • description:

    A youth-focused brand film for Tele2.

Naked Studio produced this youth-focused brand film for TELE2 and agency Not Perfect | Y&R Riga, directed by Jānis Nords with cinematography by DOP Nikita Popkov. The technical execution utilizes a gritty, fast-paced aesthetic characterized by cinematic lighting, VHS-style static transitions, and bold text overlays that replicate social media commentary. Filmed in high-contrast settings, the production features diverse subjects engaged in modeling and rapping, culminating in the physical destruction of large-scale burning practical effects.